Blue Mushroom Creative

Just came across this poster campaign for The Bronx Zoo in the US. The whole idea is so simple, clever & effective.

(source: www.ffffound.com)

Anyone who appreciates good typography & also a good piece of fruit I guess… will appreciate the person that decided to combine the two together…

(source: www.ffffound.com)

Blue Mushroom worked wonders!

Yesim Aksu, Communication Consultant, Mellon Human Resources & Investor Solutions

BlueMushroom developed and delivered an integrated Employee Communication Package to Toyota Superannuation (on behalf of the Fund Manager, Mellon Investments).

The package facilitated the provision of online and printed Annual Report to Members, Investment Options Report, Annual Benefit Statements.  A multi-touch user awareness program was facilitated using monthly newsletters with co-ordinated signage, posters and refreshed detail on Toyota’s intranet.

” Our objective was to provide a secure website for members of Toyota Superannuation products. This included the need to articulate the features and benefits of the products in an increasingly competitive environment.

The consultants at Blue Mushroom were invaluable in providing guidance for the creative elements to achieve maximum impact across various channels.

Their ability to understand the subject matter and work wonders within very tightly defined design and copy framework was very important.”
Yesim Aksu, Communication Consultant, Mellon Human Resources & Investor Solutions

Q-Industries manufacture and import commercial and industrial lighting. They were looking for a method of communicating to the Engineering, Architectural and Interior Design industries.

Their product brochure needed to deliver technical information in a concise and direct manner. High Quality product photography and image quality became the hero of the information design while the brand mark was given a bold prominence that enables speedy recognition.

Well know women’s clothing manufacturer and Australian retailer Pilgrim released a

new range of designer jeans. Blue mushroom supported the new venture with a sub branding strategy for the new fashion line and in store point-of-sale collateral.

Blue Mushroom has been working closely with Juggernaut Entertainment to provide effective graphic design to promote their ongoing events throughout the year.
Here are some images of our design work which proved to be an important part of the success of these events so far this year.