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	<title>Blue Mushroom Creative &#187; quality</title>
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		<title>Pilgrim Denim brand development.</title>
		<link>http://bluemushroom.com.au/blog/pilgrim-denim-brand-development/</link>
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		<pubDate>Fri, 08 Aug 2008 00:43:34 +0000</pubDate>
		<dc:creator>Adrian</dc:creator>
				<category><![CDATA[Blue Mushroom Creative]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[australian made]]></category>
		<category><![CDATA[clothing manufacturer]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[quality]]></category>

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		<description><![CDATA[Well know women’s clothing manufacturer and Australian retailer Pilgrim released a 
new range of designer jeans. Blue mushroom supported the new venture with a sub branding strategy for the new fashion line and in store point-of-sale collateral. 
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