Blue Mushroom worked wonders!
Yesim Aksu, Communication Consultant, Mellon Human Resources & Investor Solutions
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- Newsletter
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- Tent Cards
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- Toyota Superannuation Poster
BlueMushroom developed and delivered an integrated Employee Communication Package to Toyota Superannuation (on behalf of the Fund Manager, Mellon Investments).
The package facilitated the provision of online and printed Annual Report to Members, Investment Options Report, Annual Benefit Statements. A multi-touch user awareness program was facilitated using monthly newsletters with co-ordinated signage, posters and refreshed detail on Toyota’s intranet.
” Our objective was to provide a secure website for members of Toyota Superannuation products. This included the need to articulate the features and benefits of the products in an increasingly competitive environment.
The consultants at Blue Mushroom were invaluable in providing guidance for the creative elements to achieve maximum impact across various channels.
Their ability to understand the subject matter and work wonders within very tightly defined design and copy framework was very important.”
Yesim Aksu, Communication Consultant, Mellon Human Resources & Investor Solutions
